Understanding the Role of Social Media among Youth in Western Province, Sri Lanka; Key Findings from Webinar
Institute of Biochemistry, Molecular Biology and Biotechnology, University of Colombo, Sri Lanka
*Corresponding Author: Fahim Aslam, Institute of Biochemistry, Molecular Biology and Biotechnology, University of Colombo, Sri Lanka.
August 30, 2021; Published: November 30, 2021
Social media popularity has grown among youth in the last two decades, according to the most recent global statistics nearly 4.48 billion users are currently active on social media platforms which is nearly 60% of the entire human population. Platforms such as Facebook and WhatsApp have shown major gains where Facebook is the most popular of all with nearly 2.85 billion users.
Majority of the teen and young adults use social media to network and make connections across the global arena. This allows them to talk to people with across borders without any limitations. In Sri Lanka, a reported 7.9 million users are active on social media platforms. Although this number is lower than the global average, the internet speed and availability in the country is relatively higher than other countries.
With the emergence of the pandemic, majority of the youth have been pushed towards online interaction where the use of social media has increased drastically. However, this could impact the future generation.
Keywords: Social Media; Youth; Webinar
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